The special recipe networked nonprofits use to win online contests was revealed in a video the Case Foundation posted on its website last week.
The video features Beth Kanter and Allison Fine, authors of The Networked Nonprofit: Connecting with Social Media to Drive Changet, with research on the successful social media strategies of contest winners. It also features Scott Beale from the Atlas Service Corps, a nonprofit which has won five online competitions and over $400,000—all with a staff of only five people!
Awesome website. This is truly a great read for me.