Newspapers and news sites played an important role in Tuesday’s launch of Twitter’s new new “Tweet” button.
More than 30 large websites secretly changed their designs overnight to begin using the new button on its launch day. Among those sporting the “Tweet” button Tuesday morning were:
- Arizona Republic/azcentral.com
- CBS Interactive
- CNN.com
- Detroit Free Press
- HuffingtonPost.com
- SFGate.com
- Sky News
- The Cincinnati Enquirer
- The Des Moines Register
- The Indianapolis Star
- The Tennessean
- TIME.com
- USA TODAY
- WUSA 9
According to the Twitter blog, “when you click on the Tweet Button, a Tweet box will appear—pre-populated with a shortened link that points to the item that you’re sharing.”
Previously, online readers who wanted to share an article via Twitter had to copy the link, paste it into a URL shortener, and copy it back into a tweet. The new feature is more user friendly and doesn’t take readers off the site. It also allows publishers to suggest other people to follow and Twitter tracks how many times a story is tweeted.
The new “Tweet” button will likely make Twitter an even more powerful tool for attracting online traffic. As it is, Twitter reports nearly a quarter of its tweets contain web links.
Check out Twitter’s YouTube video below for more.