This week I ran across a Geoff Livingston post with a brilliant bee metaphor explaining how organizations need to create a social culture to exploit social media's full potential (readers of my blog know I love social media bee metaphors): "The basic nest architecture for all honey bees is similar: 'Honey is stored in the upper part of the comb; beneath it are rows of pollen-storage cells, worker-brood cells, and drone-brood cells, in that order. The peanut-shaped … [Read more...]
Archives for October 2010
The Washington Post: A Barrier to Communication?
October 21, 2010 by
We're in an extraordinary moment in journalism. "Who needs newspapers when you have Twitter?" many are saying. Others predict that all media as we know it today will become social and that journalists will become storytellers reporting in "interactive" ways. Granted "interactive" reporting hasn't caught on yet, but most people today do expect interaction on social networks. That’s the “social” part of social media. Apparently, the Washington Post, however, … [Read more...]
Will Social Media Kill Traditional Public Relations?
October 2, 2010 by
Social media will replace traditional media as the main tool for public relations practioners within two years, according to a new survey by StevensGouldPincus, merger and management consultants to the communications industry. Today, communications consulting firms devote 30 percent of their total percentage of work to social media as opposed to traditional media. Next year, the percentage will increase to an average of 42 percent. "If this trend persists, … [Read more...]
Video Clip of the Month: Crowd Accelerated Innovation
October 1, 2010 by
My October 2009 video clip of the month features TED's Chris Anderson giving a fascinating talk on a new phenomenon he calls "Crowd Accelerated Innovation." Web video is driving the global phenomenon, a self-fueling cycle of innovation and learning that he says could be as significant as the invention of the printing press. By watching his video, Anderson says, "you're part of the crowd that may be about to launch the biggest learning cycle in human history, a cycle … [Read more...]
Follow me on Twitter
Subscribe via RSS feed