Back when I was editor-in-chief of my university's student newspaper in the 1980s, it seemed we were on the cutting edge. We'd recently obtained some PCs, WordStar word-processing software, and a laser printer, so we could print out articles reporters typed themselves in columns ready for layout. It was so much easier than retyping and coding all the copy with an old phototypesetting machine. Even with the new technology, however, laying out the newspaper still … [Read more...]
Archives for November 2010
Cookie Monster, Social Influence & Crowdsourcing
November 27, 2010 by
Tweets about watching a Cookie Monster audition video to help him land a gig hosting SNL started showing up in my Twitter stream this week. While I typically tweet about things like old and new media, public relations, and Montessori, I couldn't resist retweeting the plea. Yes, you read that right. A Montessori mom who doesn't let her 3-year-old watch television, including Sesame Street, was one of the people who helped Cookie Monster's video reach 1 million views … [Read more...]
Tweeted & Deleted: Dodd’s ‘Technical Mistake’
November 22, 2010 by
Twitter followers of retiring Sen. Chris Dodd (D-CT) got a surprising tweet from him last Thursday morning. “U love torturing me w this shit.” was tweeted from the Senator's Twitter account @SenChrisDodd. Then came the tweet “From Dodd Staff – Apologies to Dodd’s followers, last tweet was not from Chris Dodd.” The first tweet has quickly deleted but not before some of his followers took screenshots and sent out comical tweets about it. Later in the day, … [Read more...]
Video Clip of the Month: KFC Pinkwashing Parody
November 1, 2010 by
My November 2010 video clip of the month is an oldie but goodie. It's a parody of last spring's “Buckets for the Cure” fundraising partnership between KFC and Susan G. Komen for the Cure. The low-tech, cheaply produced parody video, by Greg and Lou, a New York City comedy duo, received 10,795 hits on YouTube as of Nov. 1, 2010. This is more than both of KFC's high-tech and presumably expensive-to-produce "Buckets for the Cure" campaign videos: KFC Employees Do the … [Read more...]
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