Almost a year and a half ago I wrote that "we are on the verge of a massive shift in the way we communicate and inspire action." Last February, as I watched jubilant Egyptians celebrate the resignation of their 82-year-old former president, I asserted that paradigm shift had arrived. Today, as I read news articles mocking the Occupy Wall Street protests spreading from Lower Manhattan to hundreds of cities and towns, I realize how many still aren't visualizing the … [Read more...]
Egypt and the Rise of the Social Media ‘Swarm’
February 11, 2011 by
Last May I wrote that "we are on the verge of a massive shift in the way we communicate and inspire action." As I watch jubilant Egyptians in the video below celebrating the resignation of their 82-year-old former president, I think I can safely say that paradigm shift has arrived. The leaderless Revolution 2.0 in Egypt, and earlier in Tunisia, illustrate how powerfully social media can be used to galvanize real action in the real world. Social media contributed … [Read more...]
Replacing Silos with Hives: Creating a Social Culture
October 24, 2010 by
This week I ran across a Geoff Livingston post with a brilliant bee metaphor explaining how organizations need to create a social culture to exploit social media's full potential (readers of my blog know I love social media bee metaphors): "The basic nest architecture for all honey bees is similar: 'Honey is stored in the upper part of the comb; beneath it are rows of pollen-storage cells, worker-brood cells, and drone-brood cells, in that order. The peanut-shaped … [Read more...]
Exciting or Scary? Rise of Social Media Swarms
May 24, 2010 by
Today, we are on the verge of a massive shift in the way we communicate and inspire action. Social media is creating a new kind of communications fluidity, a fully immersive experience enabling conversations to be hijacked in ways unimaginable in decades past. Up until the 1980s, totalitarian governments, superpowers, media cartels, and leading brands had dominant control over national and even global dialogues because of superior resources and a monopoly … [Read more...]
Follow me on Twitter
Subscribe via RSS feed