Many of us in developed countries find it annoying when somebody calls and hangs up before you can answer. But in developing countries, "missed calls" are becoming an extremely cost-effective cue for transmitting and obtaining information—without incurring fees for voice calls or text messages. In India, for example, small businesses call vendors and hang up to indicate they need deliveries, fishermen use a "missed call" to inform buyers they are on the way back … [Read more...]
xPotomac, the Next ‘Big Thing’ and Behavior Change
Yesterday I attended xPotomac, a conference on the most influential media technologies most likely to impact businesses and marketers in the immediate future. Both the conference's content and its organization showcased disrupted shifts in recognizing and harnessing change. Its organization you ask? What I found interesting was the fact that none of the speakers used extemporaneous PowerPoints. Instead, they used handhelds with colorful mind maps to … [Read more...]
Crowd Accelerated Innovation and the War of Ideas
One of my posts from 2010 was about a TED video on “Crowd Accelerated Innovation.” The video is about how the Internet is connecting people all around the world, enabling people who otherwise would never meet to share ideas and fuel and perfect innovation. I recently connected with David Bailey of The Military Social Media Blog after writing my recent series of posts about the lack of sound communications strategy plaguing the U.S. military in the very places … [Read more...]
The ‘Knowledge Management’ Cure?
A potential cure exists for the lack of sound communications strategy plaguing the U.S. military in the very places sound strategy is needed most to curb Islamist extremism. As I’ve blogged about before, it’s mindboggling that the suggested reason for obvious blunders is large contractors hoping to make an easy buck pushing sales/ marketing/attitudinal communications to enact change versus the more effective behavioral/ strategic communications approach. The … [Read more...]
Channeling Sun Tzu, Not Orwell’s 1984
Sadness. Shock. Disbelief. These are the emotions I felt reading a recent report by the Strategic Studies Institute of the U.S. Army War College indicating the U.S. military's information operations (IO) and strategic communication efforts were bungled in the very places they were needed most to curb Islamist extremism. As I've blogged about before, it's mindboggling that the suggested reason is large contractors hoping to make an easy buck … [Read more...]