Do you think using big words and industry jardon makes you look smart? If you do, think again. It actually might make you look like a liar. A recent psychological study published in Personality and Social Psychology Bulletin shows vivid details and lots of facts make a statement seem more credible. Here's what the results of the study, which I first read about in AM New York, suggest: Use simple language. If people can process your statements quickly, they … [Read more...]